Service Design Leadership for Tackling Complexity
Course Number: 45869
Service Design is a transformative, customer-centric approach employed by industry giants such as Apple, Amazon, Spotify, Airbnb, and Uber to revolutionize their offerings and provide exceptional experiences. It facilitates the differentiation of products and services, granting companies a competitive edge in the market. This course equips students with the essential Service Design skills to explore new perspectives, shape relationship-oriented business strategies, and prioritize a culture of curiosity, collaboration, sustainability, and impact. With a focus on differentiation,
and ethical responsibility, this course empowers students to design new product and service proposals and prepares them to effectively lead organizational transformations.
Degree: MBA
Academic Year: 2023-2024
Semester(s): Mini 4
Required/Elective: Elective
Units: 6