Launching Your Site
Follow the steps below to initiate the site launch process once your site is complete.
Note: We require a notice of ten business days for a site launch. After requesting a site launch, you may continue to work on the site and publish to the staging server as needed. During site launch, the site will be published to the live server/URL in its current state in the CMS.
Step 1: Publish to Staging Server
Publish your full site to the staging server to preview the site before it goes live. After the publish completes, visit the site on the staging server at:
Step 2: Review your Site
After your site has been published to the staging server, review it to ensure it is fully functional and follows best practices. Below is a list of items to check.
|Titles and Headings||The title of a page (i.e., what the page is called in the navigation) should match, or be similar in topic to, the first heading of the page.|
|Meta Descriptions||Meta descriptions (Description field in the CMS) should summarize the page content and incorporate relevant keywords where applicable. They are important for search engine optimization and should be filled out completely for each page on your website.|
|External Links||External links, those that are outside of your site, should open in a new browser window.|
|Document Links||Links that open a document such as a PDF should be labeled to reflect the document type (e.g., [pdf], [doc], etc.) and should open in a new browser window.|
|Link Relevant Text||Text links should contain relevant keywords; do not link generic words and phrases like "click here" or "read more."|
|Web Accessibility||Proper measures should be taken to ensure that your site can accommodate those with disabilities. Learn more about web accessibility.|
Step 3: Submit a Site Launch Request
After you review your site and complete any edits, the site's Project Sponsor or Project Lead may submit the site launch request. Please note:
- We require a notice of ten business days for a site launch. We will coordinate with you the date/time of the launch.
- Your site will be launched to the URL that was approved with your site request. To launch the site to an external server, a technical lead must be designated when requesting the site launch. You must also agree to the conditions for publishing to an external server.
- The Marketing & Communications Online Strategy team can perform a pre-launch site review upon request. Select this option when requesting the site launch. Please allow ten business days for the site launch AFTER the review and any subsequent updates resulting from it are complete.
After I submit a site launch request, do I need to stop making updates to my site until site launch?
What if I don't publish my full site to staging before the site launch, will the live site be incomplete?
No, when a site is launched we publish the full site directly from the CMS to the live server. In step 1 above, we recommend that you publish the site to the staging server so that you can review the site to ensure it is fully functional in its published state. The state of the site on staging does not affect a site launch.
Will my site on the staging server go away once it is launched?
Why doesn’t my site appear in search results of the university’s web search tool?
Refer to our SEO page for more information about submitting your site to search engines.