The measurement, collection, analysis, and reporting of web data for the purpose of understanding and optimizing web usage. It is a service provided upon request for websites built in the CMS and published on the cmu.edu server.
Computing Services uses Urchin, a web-based software package from Google, to analyze traffic and provide reports, including:
- top content
- total visits
- bounce rates
Faculty and staff who maintain a CMS site for academic/administrative departments or officially recognized research groups, centers and labs.