AI for Business Communication

Leverage generative AI tools to elevate and streamline your writing, presentations, and conversations.

This comprehensive program offers a deep dive into the applications of Artificial Intelligence (AI) in various business communication mediums, including presentations and stakeholder conversations. Participants will explore how generative AI tools, such as ChatGPT, can streamline processes for creating and revising content, personalize interactions, and improve overall communication efficiency.

While AI tools can significantly aid communication, human oversight is still needed to ensure clarity, concision, accuracy, and appropriate business tone and style. This program reviews communication best practices, including audience analysis, writing strategies, and presentation best practices, providing you with the expertise needed to act as an experienced editor for AI-generated content.

You will learn how to implement AI strategies in your communication through hands-on demonstrations and workshops. Case studies and real-world examples provide insight into the successful integration of AI tools into work processes and best practices. Experiment with using AI tools to generate ideas, draft and revise content, and create stakeholder personas for practicing difficult conversations and gathering feedback.

By the end of the program, participants will understand how to leverage AI technologies to enhance communication while avoiding common pitfalls of over-reliance on AI tools. You will leave equipped with tools to immediately craft more persuasive, effective business communications.

“The AI for Business Communication program has benefited me by enhancing my ability to craft more effective, data-driven communication strategies. It has enabled me to incorporate AI tools for content creation, analysis, and audience targeting, which will be integral for my role as a Communications Manager. Additionally, the program helped provide a basic understanding of resources to aid in streamlining processes like drafting messaging, generating media content, and personalizing outreach for various stakeholders.”

– Communications Manager in Higher Education

Key Takeaways

  • Leverage best practices of formatting and structuring to design highly skimmable messages that busy readers can navigate quickly.
  • Adopt an effective approach for using AI tools to draft and revise writing and craft presentations.
  • Practice conversation and rhetorical prompting of GenAI to generate accurate and useful business messages.
  • Learn techniques for editing AI output using a three-level approach to craft organized, efficient messages.
  • Discover how to craft AI personas for practicing important conversations and gathering feedback on communication plans.

Who Should Attend

This program is designed for leaders and individual contributors interested in building a toolkit of writing skills they can leverage in corporate, public sector, entrepreneurial, academic, or nonprofit environments, as well as those interested in experimenting with AI tools.

  • Individuals interested in pursuing their Certificate in Executive Leadership + AI.
  • No prior AI experience is necessary.

Meet Your Instructor

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Emily DeJeu Assistant Teaching Professor of Business Communication

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