CMU’s Corporate Startup Lab (CSL), in partnership with Deloitte, invites you to join us on April 16th, 2026 for ROAI - an in-person event exploring how companies are translating AI investments into meaningful business outcomes. With growing pressure to show tangible ROI, the focus has shifted from experimentation to execution to realizing value. ROAI brings together leaders from industry, venture, and academia to share what’s working, what’s not, and what’s next.
Hosted at CMU’s Swartz Center for Entrepreneurship and the Tepper School of Business, the afternoon will feature thought-provoking talks, candid conversations, and actionable insights.
Click Here to Register!
Event Schedule
12:30-1:00PM Registration
1:00 Opening and Welcome by Dr. Isabelle Bajeux-Besnainou, Dean and Richard P. Simmons Professor of Finance, Tepper School of Business, and Jim Jen, Director of the Corporate Startup Lab
1:10 Introduction to ROAI, by Amy Shaw Feirn, US Managing Principal for Transformation, Deloitte Consulting LLP
1:20 Beyond Pilots: AI as an Enterprise Transformation Engine
Amy Shaw Feirn, US Managing Principal for Transformation, Deloitte Consulting LLP
Jeffrey Brashear, Executive Director, Center for Intelligent Business, Tepper School of Business
Heiko Will, CIO, MSA the Safety Company
Ned Carroll, Head of Data Automation, PNC Bank
Chris Martin, Senior Director, Responsible AI, BNY
2:05 Beyond the Desktop: Physical AI and Robotics in the Real World
Jim Jen, Director of the Corporate Startup Lab, Tepper School of Business
Alessandro Oltramari, President at Carnegie Bosch Institute and Senior Manager at Bosch Research
Sebastian Scherer, Director of Safe Embodied AI, Field AI, Associate Research Professor, Carnegie Mellon University
Jennifer Apicella, Executive Director, Pittsburgh Robotics Network
2:45 break
3:00 Beyond Efficiency Gains: Agentic Commerce and the Customer Experience
Melissa Murphy, Distinguished Service Professor of Marketing & Corporate Entrepreneurship, Tepper School of Business
Jon Valenti, Principal, and Marketing Strategy Offering Lead, Deloitte Consulting LLP
Kate Meeuf, Senior Vice President, Retail Product Development, PNC Bank
Bill Besselman, Senior Vice President, Corporate Strategy, American Eagle Outfitters Inc.
3:45 Lightning Talk: Talk to Me, Goose! Artificial Intelligence / Human Impact
David Betts, Chair of the Board, StoryFlight Labs
4:00 Beyond the Horizon: Developing Strategy for AI’s Future
Kevin Hutchison, Principal, AI & Data and Insurance, Deloitte Consulting LLP
Jay Katarincic, Managing Partner, Magarac Venture Partners
4:30 Keynote Speaker: Andrew Moore, CEO, Lovelace AI
5:00 Networking Reception
Thank you to our Sponsor: Deloitte Consulting LLP!
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Thank you to our Swartz Center Patrons
