Undergraduate Marketing Organization Budget
FY2014 (July 1, 2013 - June 30, 2014)
Purpose: 1.To increase awareness about marketing and the UMO on campus. 2.To promote the marketing program at Carnegie Mellon University to both students, other Universities, the Pittsburgh Community, and professional recruiters. 3.To develop student interest in various sectors of the marketing world. 4.To provide students with marketing interests great internship opportunities, increased corporate interest, and a way to utilize their skills to gain experience in the field.
JFC Rep: Jonathan Mark (jemark)
Summary
| Requested | |
|---|---|
| Expenditures | $10,676.00 |
| Capital | $0.00 |
| Revenue | ($2,600.00) |
| Final | $8,076.00 |
| Recommended | |
|---|---|
| Expenditures | $7,865.00 |
| Capital | $0.00 |
| Revenue | ($5,600.00) |
| Final | $2,265.00 |
| Final | |
|---|---|
| Expenditures | $8,265.00 |
| Capital | $0.00 |
| Revenue | ($5,600.00) |
| Debt | ($0.00) |
| Rollover | ($636.93) |
| Total Subsidy | $2,665.00 |
| FY14 Starting Balance | $3,301.93 |
Debt/Rollover Explanation:
Remaining revenue (FY2013 revenue expectations were exceeded).
Income and Revenue
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Revenue-Fundraising Income (-) | $350.00 | $350.00 | $350.00 |
Projected Fall 2013 fundraising income put towards event food |
| Revenue-Fundraising Income (-) | $350.00 | $350.00 | $350.00 |
Projected Spring 2014 fundraising income Put towards event food |
| Revenue-Donations/Other Income (-) | $900.00 | $900.00 | $900.00 |
Student contribution for 9 attendees to the Annual American Marketing Association Conference held in New Orleans (NOLA) Put towards registration expenses |
| Revenue-Fundraising Income (-) | $1,000.00 | $1,000.00 | $1,000.00 |
Projected fundraising income through marketing consulting efforts to other organizations or businesses |
| Revenue-Donations/Other Income (-) | $0.00 | $3,000.00 | $3,000.00 |
Tepper Contribution for travel expenses. If Tepper cannot contribute, find other on campus funding sources |
| Sub-Total | -$2,600.00 | -$5,600.00 | -$5,600.00 |
Activities Fair (Expenditures)
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Ops-Advertising and Publicity (+) | $15.00 | $15.00 | $15.00 |
Posters, fliers, and etc |
| Ops-General Supplies (+) | $15.00 | $15.00 | $15.00 |
Candy, pens, or other promotional items to pass out during the Activities Fair |
| Sub-Total | $30.00 | $30.00 | $30.00 |
General Body Meetings (Expenditures)
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Food-Refreshments for General Body Meetings (+) | $175.00 | $175.00 | $175.00 |
Pizza and other refreshments for 4 General Body Meetings throughout the year for the growing group of members the organization has |
| Ops-Event Supplies (+) | $20.00 | $20.00 | $20.00 |
Fliers to advertise the event to existing and potential members as well as itineraries and other hand outs for during the meetings |
| Sub-Total | $195.00 | $195.00 | $195.00 |
Penn State Conference (Expenditure)
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Ops-Registration and Tournaments (+) | $60.00 | $60.00 | $60.00 |
Registration fee for the AMA Penn State Conference held in the Fall at Penn State University, registration covers the cost for 4 people at $50 and an additional member for $10 (based on registration costs from previous years) |
| Travel-Other (+) | $150.00 | $150.00 | $150.00 |
Megabus tickets to send 5 members at $30 per ticket to Penn State based on costs from previous years |
| Travel-Hotel and Lodging (+) | $160.00 | $160.00 | $160.00 |
For 2 hotel/motel rooms at $40 per night, staying for the night before and the night of the conference |
| Sub-Total | $370.00 | $370.00 | $370.00 |
AMA NOLA Conference (Expenditure)
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Ops-Registration and Tournaments (+) | $1,755.00 | $1,560.00 | $1,560.00 |
Registration costs for 9 people at the price of $195 per person (discounted for AMA Collegiate members, which we are) Bring 8 people |
| Travel-Airfare Domestic (+) | $3,500.00 | $3,000.00 | $3,000.00 |
Airfare for 9 people to New Orleans, LO from Pittsburgh, PA; cost determined by averaging the flight costs for the last 2 years Keep cost under 3,000 |
| Travel-Hotel and Lodging (+) | $2,500.00 | $800.00 | $1,200.00 |
Hotel/motel lodging for all 9 members (3 rooms) for 5 days and 4 nights of the conference Get 2 rooms for 8 people and keep cost under 800; appeal granted to raise to $150 a night. If the cost is above 150 per night, you will need to pay out of pocket |
| Sub-Total | $7,755.00 | $5,360.00 | $5,760.00 |
Lectures and Site Visits
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Food-Refreshments for Events (+) | $50.00 | $50.00 | $50.00 |
Refreshments for the projected 2 to 3 Fall lectures |
| Ops-Program Expenses (+) | $12.00 | $0.00 | $0.00 |
Parking passes for the 2 or 3 Fall guest lecturers |
| Ops-Advertising and Publicity (+) | $10.00 | $10.00 | $10.00 |
Advertising, fliers, and etc for 2 or 3 Fall lectures |
| Ops-Gifts and Prizes (+) | $20.00 | $5.00 | $5.00 |
Thank you cards and gifts for the Fall lecture speakers |
| Ops-Program Expenses (+) | $12.00 | $0.00 | $0.00 |
Parking passes for the 2 or 3 Spring guest lecturers |
| Food-Refreshments for Events (+) | $50.00 | $50.00 | $50.00 |
Refreshments for projected 2 to 3 Spring lectures |
| Ops-Advertising and Publicity (+) | $10.00 | $10.00 | $10.00 |
Advertising, fliers, and etc for the 2 or 3 Spring lectures |
| Travel-Rental Car (+) | $50.00 | $50.00 | $50.00 |
On-Site visits (2 to 3); rental car costs for companies unreachable via Port Authority Transportation |
| Ops-Advertising and Publicity (+) | $30.00 | $20.00 | $20.00 |
Advertising for On-Site visits (2 to 3) $40 cap |
| Sub-Total | $244.00 | $195.00 | $195.00 |
Marketing Week (Expenditures)
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Ops-Event Supplies (+) | $100.00 | $100.00 | $100.00 |
Providing necessary materials for workshop attendees for events through out the week as well as any food that may be provided at events throughout the week |
| Ops-Advertising and Publicity (+) | $20.00 | $20.00 | $20.00 |
Printed name tags for judges and attendees, feedback forms, and location signs for Marketing Week events |
| Ops-Advertising and Publicity (+) | $10.00 | $10.00 | $10.00 |
Pre-Marketing Week advertising of the event using large fliers similar to rush calenders listing the events, times, and locations to be hung the week prior to Marketing Week itself |
| Ops-Program Expenses (+) | $32.00 | $0.00 | $0.00 |
Parking passes and etc for guest lecturers and judges |
| Ops-Gifts and Prizes (+) | $100.00 | $25.00 | $25.00 |
Covers all Thank You gifts to judges and guest lecturers as well as all prizes that may be offered to students who participate in the Marketing Week events |
| Food-Refreshments for Events (+) | $200.00 | $200.00 | $200.00 |
Any food that may be provided at events throughout the week |
| Ops-Advertising and Publicity (+) | $100.00 | $10.00 | $10.00 |
Paint and brushes to be used for painting the fence for the event Limit of $40 for advertising |
| Sub-Total | $562.00 | $365.00 | $365.00 |
Pittsburgh Regional Conference (Expenditures)
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Ops-Advertising and Publicity (+) | $75.00 | $40.00 | $40.00 |
Advertising for the event to all collegiate chapters in the Pittsburgh region as well as businesses in the Pittsburgh area |
| Ops-Gifts and Prizes (+) | $90.00 | $25.00 | $25.00 |
~$15 worth of CMU mugs or other items from the bookstore for 6 lecturers |
| Ops-Non-Promotional Paper, Printing, and Pub. (+) | $90.00 | $50.00 | $50.00 |
Brochures, schedule of events, and name tags for attendees as well as signs for lecture halls on the day of the event |
| Food-Refreshments for Events (+) | $350.00 | $350.00 | $350.00 |
~$25 for breakfast and ~$325 for lunch |
| Ops-Advertising and Publicity (+) | $150.00 | $150.00 | $150.00 |
General banner creation for the event regional conference to be used this year and in following years as well |
| Sub-Total | $755.00 | $615.00 | $615.00 |
Case Competitions (Expenditures)
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Food-Meals for Members (+) | $90.00 | $90.00 | $90.00 |
Refreshments for the AMA Case Competition team meetings throughout the first semester (Secondary, Primary, and Research meetings) |
| Ops-General Supplies (+) | $30.00 | $0.00 | $0.00 |
SurveyMonkey membership necessary to collect the proper number surveys necessary to make a case for the AMA Case Competition Can't pay for memberships |
| Ops-Non-Promotional Paper, Printing, and Pub. (+) | $30.00 | $30.00 | $30.00 |
Handouts and hard copies necessary for the writing and final prep of the case before its submission for the AMA Case Competition |
| Food-Refreshments for Events (+) | $50.00 | $50.00 | $50.00 |
Corporate Case Competition refreshments for judges and participants |
| Ops-Advertising and Publicity (+) | $15.00 | $15.00 | $15.00 |
Advertising for the Corporate Case Competition |
| Ops-Non-Promotional Paper, Printing, and Pub. (+) | $10.00 | $10.00 | $10.00 |
Corporate Case Competition forms, name tags, and awards |
| Food-Refreshments for Events (+) | $40.00 | $40.00 | $40.00 |
Internal Case Competition; pizza and refreshments for the first lecture, Case Competitions 101 |
| Ops-Advertising and Publicity (+) | $15.00 | $15.00 | $15.00 |
Internal Case Competition advertising for the event and workshops offered |
| Ops-Non-Promotional Paper, Printing, and Pub. (+) | $10.00 | $10.00 | $10.00 |
Internal Case Competition handouts during the event and name tags and judging forms for judges |
| Food-Meals for Members (+) | $75.00 | $75.00 | $75.00 |
Internal Case Competition food and refreshments for judges and participants |
| Sub-Total | $365.00 | $335.00 | $335.00 |
Fundraising (Expenditures)
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Ops-Event Supplies (+) | $60.00 | $60.00 | $60.00 |
Fall semester Boo-Grams fundraising costs for supplies and advertising items |
| Ops-Event Supplies (+) | $50.00 | $50.00 | $50.00 |
Fall semester Holiday fundraising costs for supplies and advertising items |
| Ops-Event Supplies (+) | $75.00 | $75.00 | $75.00 |
Spring semester Valentines fundraising costs for supplies and advertising items |
| Ops-Event Supplies (+) | $200.00 | $200.00 | $200.00 |
Other Fall and Spring fundraising costs for events that are currently not planned and advertising items for these fundraising efforts throughout the year |
| Sub-Total | $385.00 | $385.00 | $385.00 |
Others (Expenditures)
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Ops-Operational Computing Expenses (+) | $15.00 | $15.00 | $15.00 |
Website Maintenance |
| Sub-Total | $15.00 | $15.00 | $15.00 |
By Object Code
| Object Code | Requested | Recommended | Final | Description |
|---|---|---|---|---|
| Food-Meals for Members (+) | $90.00 | $90.00 | $90.00 | Refreshments for the AMA Case Competition team meetings throughout the first semester (Secondary, Primary, and Research meetings) |
| Food-Meals for Members (+) | $75.00 | $75.00 | $75.00 | Internal Case Competition food and refreshments for judges and participants |
| Food-Refreshments for Events (+) | $50.00 | $50.00 | $50.00 | Refreshments for the projected 2 to 3 Fall lectures |
| Food-Refreshments for Events (+) | $50.00 | $50.00 | $50.00 | Refreshments for projected 2 to 3 Spring lectures |
| Food-Refreshments for Events (+) | $200.00 | $200.00 | $200.00 | Any food that may be provided at events throughout the week |
| Food-Refreshments for Events (+) | $350.00 | $350.00 | $350.00 | ~$25 for breakfast and ~$325 for lunch |
| Food-Refreshments for Events (+) | $50.00 | $50.00 | $50.00 | Corporate Case Competition refreshments for judges and participants |
| Food-Refreshments for Events (+) | $40.00 | $40.00 | $40.00 | Internal Case Competition; pizza and refreshments for the first lecture, Case Competitions 101 |
| Food-Refreshments for General Body Meetings (+) | $175.00 | $175.00 | $175.00 | Pizza and other refreshments for 4 General Body Meetings throughout the year for the growing group of members the organization has |
| Ops-Advertising and Publicity (+) | $15.00 | $15.00 | $15.00 | Posters, fliers, and etc |
| Ops-Advertising and Publicity (+) | $10.00 | $10.00 | $10.00 | Advertising, fliers, and etc for 2 or 3 Fall lectures |
| Ops-Advertising and Publicity (+) | $10.00 | $10.00 | $10.00 | Advertising, fliers, and etc for the 2 or 3 Spring lectures |
| Ops-Advertising and Publicity (+) | $30.00 | $20.00 | $20.00 | Advertising for On-Site visits (2 to 3) |
| Ops-Advertising and Publicity (+) | $20.00 | $20.00 | $20.00 | Printed name tags for judges and attendees, feedback forms, and location signs for Marketing Week events |
| Ops-Advertising and Publicity (+) | $10.00 | $10.00 | $10.00 | Pre-Marketing Week advertising of the event using large fliers similar to rush calenders listing the events, times, and locations to be hung the week prior to Marketing Week itself |
| Ops-Advertising and Publicity (+) | $75.00 | $40.00 | $40.00 | Advertising for the event to all collegiate chapters in the Pittsburgh region as well as businesses in the Pittsburgh area |
| Ops-Advertising and Publicity (+) | $150.00 | $150.00 | $150.00 | General banner creation for the event regional conference to be used this year and in following years as well |
| Ops-Advertising and Publicity (+) | $15.00 | $15.00 | $15.00 | Advertising for the Corporate Case Competition |
| Ops-Advertising and Publicity (+) | $15.00 | $15.00 | $15.00 | Internal Case Competition advertising for the event and workshops offered |
| Ops-Advertising and Publicity (+) | $100.00 | $10.00 | $10.00 | Paint and brushes to be used for painting the fence for the event |
| Ops-Event Supplies (+) | $20.00 | $20.00 | $20.00 | Fliers to advertise the event to existing and potential members as well as itineraries and other hand outs for during the meetings |
| Ops-Event Supplies (+) | $100.00 | $100.00 | $100.00 | Providing necessary materials for workshop attendees for events through out the week as well as any food that may be provided at events throughout the week |
| Ops-Event Supplies (+) | $60.00 | $60.00 | $60.00 | Fall semester Boo-Grams fundraising costs for supplies and advertising items |
| Ops-Event Supplies (+) | $50.00 | $50.00 | $50.00 | Fall semester Holiday fundraising costs for supplies and advertising items |
| Ops-Event Supplies (+) | $75.00 | $75.00 | $75.00 | Spring semester Valentines fundraising costs for supplies and advertising items |
| Ops-Event Supplies (+) | $200.00 | $200.00 | $200.00 | Other Fall and Spring fundraising costs for events that are currently not planned and advertising items for these fundraising efforts throughout the year |
| Ops-General Supplies (+) | $15.00 | $15.00 | $15.00 | Candy, pens, or other promotional items to pass out during the Activities Fair |
| Ops-General Supplies (+) | $30.00 | $0.00 | $0.00 | SurveyMonkey membership necessary to collect the proper number surveys necessary to make a case for the AMA Case Competition |
| Ops-Gifts and Prizes (+) | $20.00 | $5.00 | $5.00 | Thank you cards and gifts for the Fall lecture speakers |
| Ops-Gifts and Prizes (+) | $100.00 | $25.00 | $25.00 | Covers all Thank You gifts to judges and guest lecturers as well as all prizes that may be offered to students who participate in the Marketing Week events |
| Ops-Gifts and Prizes (+) | $90.00 | $25.00 | $25.00 | ~$15 worth of CMU mugs or other items from the bookstore for 6 lecturers |
| Ops-Non-Promotional Paper, Printing, and Pub. (+) | $90.00 | $50.00 | $50.00 | Brochures, schedule of events, and name tags for attendees as well as signs for lecture halls on the day of the event |
| Ops-Non-Promotional Paper, Printing, and Pub. (+) | $30.00 | $30.00 | $30.00 | Handouts and hard copies necessary for the writing and final prep of the case before its submission for the AMA Case Competition |
| Ops-Non-Promotional Paper, Printing, and Pub. (+) | $10.00 | $10.00 | $10.00 | Corporate Case Competition forms, name tags, and awards |
| Ops-Non-Promotional Paper, Printing, and Pub. (+) | $10.00 | $10.00 | $10.00 | Internal Case Competition handouts during the event and name tags and judging forms for judges |
| Ops-Operational Computing Expenses (+) | $15.00 | $15.00 | $15.00 | Website Maintenance |
| Ops-Program Expenses (+) | $12.00 | $0.00 | $0.00 | Parking passes for the 2 or 3 Fall guest lecturers |
| Ops-Program Expenses (+) | $12.00 | $0.00 | $0.00 | Parking passes for the 2 or 3 Spring guest lecturers |
| Ops-Program Expenses (+) | $32.00 | $0.00 | $0.00 | Parking passes and etc for guest lecturers and judges |
| Ops-Registration and Tournaments (+) | $60.00 | $60.00 | $60.00 | Registration fee for the AMA Penn State Conference held in the Fall at Penn State University, registration covers the cost for 4 people at $50 and an additional member for $10 (based on registration costs from previous years) |
| Ops-Registration and Tournaments (+) | $1,755.00 | $1,560.00 | $1,560.00 | Registration costs for 9 people at the price of $195 per person (discounted for AMA Collegiate members, which we are) |
| Revenue-Donations/Other Income (-) | $900.00 | $900.00 | $900.00 | Student contribution for 9 attendees to the Annual American Marketing Association Conference held in New Orleans (NOLA) |
| Revenue-Donations/Other Income (-) | $0.00 | $3,000.00 | $3,000.00 | |
| Revenue-Fundraising Income (-) | $350.00 | $350.00 | $350.00 | Projected Fall 2013 fundraising income |
| Revenue-Fundraising Income (-) | $350.00 | $350.00 | $350.00 | Projected Spring 2014 fundraising income |
| Revenue-Fundraising Income (-) | $1,000.00 | $1,000.00 | $1,000.00 | Projected fundraising income through marketing consulting efforts to other organizations or businesses |
| Travel-Airfare Domestic (+) | $3,500.00 | $3,000.00 | $3,000.00 | Airfare for 9 people to New Orleans, LO from Pittsburgh, PA; cost determined by averaging the flight costs for the last 2 years |
| Travel-Hotel and Lodging (+) | $160.00 | $160.00 | $160.00 | For 2 hotel/motel rooms at $40 per night, staying for the night before and the night of the conference |
| Travel-Hotel and Lodging (+) | $2,500.00 | $800.00 | $1,200.00 | Hotel/motel lodging for all 9 members (3 rooms) for 5 days and 4 nights of the conference |
| Travel-Other (+) | $150.00 | $150.00 | $150.00 | Megabus tickets to send 5 members at $30 per ticket to Penn State based on costs from previous years |
| Travel-Rental Car (+) | $50.00 | $50.00 | $50.00 | On-Site visits (2 to 3); rental car costs for companies unreachable via Port Authority Transportation |
By Ocode
| Requested | |
|---|---|
| Food-Meals for Members | $165.00 |
| Food-Refreshments for Events | $740.00 |
| Food-Refreshments for General Body Meetings | $175.00 |
| Ops-Advertising and Publicity | $450.00 |
| Ops-Event Supplies | $505.00 |
| Ops-General Supplies | $45.00 |
| Ops-Gifts and Prizes | $210.00 |
| Ops-Non-Promotional Paper, Printing, and Pub. | $140.00 |
| Ops-Operational Computing Expenses | $15.00 |
| Ops-Program Expenses | $56.00 |
| Ops-Registration and Tournaments | $1,815.00 |
| Revenue-Donations/Other Income | $900.00 |
| Revenue-Fundraising Income | $1,700.00 |
| Travel-Airfare Domestic | $3,500.00 |
| Travel-Hotel and Lodging | $2,660.00 |
| Travel-Other | $150.00 |
| Travel-Rental Car | $50.00 |
| Recommended | |
|---|---|
| Food-Meals for Members | $165.00 |
| Food-Refreshments for Events | $740.00 |
| Food-Refreshments for General Body Meetings | $175.00 |
| Ops-Advertising and Publicity | $315.00 |
| Ops-Event Supplies | $505.00 |
| Ops-General Supplies | $15.00 |
| Ops-Gifts and Prizes | $55.00 |
| Ops-Non-Promotional Paper, Printing, and Pub. | $100.00 |
| Ops-Operational Computing Expenses | $15.00 |
| Ops-Program Expenses | $0.00 |
| Ops-Registration and Tournaments | $1,620.00 |
| Revenue-Donations/Other Income | $3,900.00 |
| Revenue-Fundraising Income | $1,700.00 |
| Travel-Airfare Domestic | $3,000.00 |
| Travel-Hotel and Lodging | $960.00 |
| Travel-Other | $150.00 |
| Travel-Rental Car | $50.00 |
| Final | |
|---|---|
| Food-Meals for Members | $165.00 |
| Food-Refreshments for Events | $740.00 |
| Food-Refreshments for General Body Meetings | $175.00 |
| Ops-Advertising and Publicity | $315.00 |
| Ops-Event Supplies | $505.00 |
| Ops-General Supplies | $15.00 |
| Ops-Gifts and Prizes | $55.00 |
| Ops-Non-Promotional Paper, Printing, and Pub. | $100.00 |
| Ops-Operational Computing Expenses | $15.00 |
| Ops-Program Expenses | $0.00 |
| Ops-Registration and Tournaments | $1,620.00 |
| Revenue-Donations/Other Income | $3,900.00 |
| Revenue-Fundraising Income | $1,700.00 |
| Travel-Airfare Domestic | $3,000.00 |
| Travel-Hotel and Lodging | $1,360.00 |
| Travel-Other | $150.00 |
| Travel-Rental Car | $50.00 |
Summary
| Requested | |
|---|---|
| Expenditures | $10,676.00 |
| Capital | $0.00 |
| Revenue | ($2,600.00) |
| Final | $8,076.00 |
| Recommended | |
|---|---|
| Expenditures | $7,865.00 |
| Capital | $0.00 |
| Revenue | ($5,600.00) |
| Final | $2,265.00 |
| Final | |
|---|---|
| Expenditures | $8,265.00 |
| Capital | $0.00 |
| Revenue | ($5,600.00) |
| Debt | ($0.00) |
| Rollover | ($636.93) |
| Total Subsidy | $2,665.00 |
| FY14 Starting Balance | $3,301.93 |
Debt/Rollover Explanation:
Remaining revenue (FY2013 revenue expectations were exceeded).