Carnegie Mellon University

We are all brand ambassadors

The Carnegie Mellon University brand is not just our wordmark, signage or website.

Our brand is the collection of experiences and perceptions that we create at every point of contact.

Every action — whether visual, written or spoken — is branding. Understanding of and compliance with our university brand standards will ensure that we are all working together to enhance the reputation of CMU as a distinctive and outstanding research university.