Hui Li

Assistant Professor of Marketing, Carnegie Bosch Junior Faculty Chair

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Areas of Study

Marketing

Education

• University of Pennsylvania - Ph D (Economics) - 2015
• Peking University - BA (Economics and Finance) - 2010

Research

Dynamic Pricing, Consumer Digital Product Consumption, Two-sided Platform, Sharing Economy. Dynamic Structural Models, Empirical Industrial Organization.

Publications

• Competitive Dynamics in the Sharing Economy: An Analysis in the Context of Airbnb and Hotels

  (author(s): Hui Li, Kannan Srinivasan)
  Accepted at Marketing Science

• Intertemporal Price Discrimination with Complementary Products: E-Books and E-Readers

  Management Science

• Firms' Strategic Leverage of Unplanned Exposure: An Analysis in the Context of Celebrity Endorsements

  (author(s): Timothy Derdenger, Hui Li, Kannan Srinivasan)
  Journal of Marketing Research

• Local Market Characteristics and Online-to-Offline Commerce: An Empirical Analysis of Groupon

  (author(s): Hui Li, Qiaowei Shen, Yakov Bart)
  Management Science

Working Papers

• Multi-Homing and Platform Competition: A Natural Experiment in the Daily Deals Market
  

  (author(s): Hui Li, Feng Zhu)

• Online-to-Offline Platform Models
  

  (author(s): Hui Li, Joseph Xu, Sridhar Tayur)

• Market Shifts in a Sharing Economy: Impact of Airbnb on Housing Rentals

  (author(s): Hui Li, Yijin Kim, Kannan Srinivasan)

• Dynamic Resource Allocation on Multi-Category Two-sided Platforms

  (author(s): Hui Li, Qiaowei Shen, Yakov Bart)

• Are E-Books a Different Channel? Multichannel Management of Digital Products
  (author(s): Hui Li)
  

Awards and Honors

• Tepper School of Business, Carnegie Mellon University - Lave-Weil Prize (2017)
• University of Pennsylvania - William Polk Carey Prize for the Outstanding Economics Dissertation in 2015 (2016)
• University of Pennsylvania - Paul Taubman Memorial Prize for Empirical Economics Research (2015)

Professional Activities

• Ad Hoc Reviewer, Economic Journal (September 2016 -)
• Ad Hoc Reviewer, International Economic Review (September 2015 -)
• Ad Hoc Reviewer, Journal of Marketing Research (September 2015 -)
• Ad Hoc Reviewer, Quantitative Economics (September 2015 -)

Courses Taught

• Marketing I (70381)

  • 2017 Section: A, B
  • 2016 Section: A, B
• Structural Models & Quantitative Methods (47757)

  • 2017 Mini 2 Section: 2
• MARKETING I (70381)

  • 2017 Section: A, B, C
• Empirical Models in Marketing (47756)

  • 2016 Mini 3 Section: A