MSCF Business Communications II
Professor: Edward Barr
Course Number: 46908
Description: Financial professionals are overwhelmed with messages. Those messages that break through the clutter are well crafted and persuasive using techniques that are proven to grab attention, create interest and lead to action. Financial professionals who master these skills maintain productive business relationships and produce desired business outcomes. To that end, Business Communication 2 focuses on most forms of written and spoken communication. Students practice these crafts while pitching products and services, and writing powerful email and short form communication, such as blogs and social media. The class involves interactive activities including role play, team exercises, one-to-one interactions and peer review. Other MSCF courses also connect to this course through selected writing/speaking assignments.
Related URL: Communication Development Program