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Marks/Guidelines
- basics
- wordmark
- name
- colors and plaid
- stationery
- seal
- type styles
- wordmark with
registration mark

Specialty Marks/Examples
- departments
- alumni relations
- athletics
- colleges and schools
- merchandise
- stationery
- publications
- signs
- uniforms
- vehicles
- web pages

Why an Identity System? - president's message
- strategy
- objectives
- history

Designing Resources
- terms and FAQs
- licensing office
- web style guide
- writer's style guide


Using the wordmark with registration mark

• Always work with preferred, licensed vendors when buying merchandise imprinted with the Carnegie Mellon university or unit marks or trademarks.

• Refer to the Policy for Use of Carnegie Mellon Trademarks or contact Jay Marano (8-3904, marano+@andrew.cmu.edu) for assistance in conforming to proper licensing procedures. The Communications Design Group (8-6963) also knows and follows these guidelines.

• Do not infringe on other copyrights. Particularly when working with students or volunteers, be careful not to allow use of other trademarks or licensed images or treatments. Refer to the Policy for Use of Carnegie Mellon Trademarks or contact Jay Marano for assistance.

Here is the downloadable print-quality version of the Carnegie Mellon registration wordmark.

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