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Marks/Guidelines
- basics
- wordmark
- name
- colors and plaid
- stationery
- seal
- type styles
- wordmark with
registration mark

Specialty Marks/Examples
- departments
- alumni relations
- athletics
- colleges and schools
- merchandise
- stationery
- publications
- signs
- uniforms
- vehicles
- web pages

Why an Identity System? - president's message
- strategy
- objectives
- history

Designing Resources
- terms and FAQs
- licensing office
- web style guide
- writer's style guide


Using the wordmark with registration mark

• The name and wordmark "Carnegie Mellon" is a registered trademark. Whenever you are imprinting a garment or product with the Carnegie Mellon name or wordmark, it must be accompanied by the registration mark.


* This includes applications where the Carnegie Mellon wordmark is incorporated into a unit mark:

• This also includes applications where a college or school logo is used that includes a Carnegie Mellon wordmark within its composition. You must still include the registration mark to protect the Carnegie Mellon trademark.



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