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Marks/Guidelines
- basics
- wordmark
- name
- colors and plaid
- stationery
- seal
- type styles
- wordmark with
registration mark

Specialty Marks/Examples
- departments
- alumni relations
- athletics
- colleges and schools
- merchandise
- stationery
- publications
- signs
- uniforms
- vehicles
- web pages

Why an Identity System? - president's message
- strategy
- objectives
- history

Designing Resources
- terms and FAQs
- licensing office
- web style guide
- writer's style guide


Carnegie Mellon's name

When referring to Carnegie Mellon in text, use "Carnegie Mellon University" for your first mention. All subsequent mentions should be stated as "Carnegie Mellon."

It's okay to use "Carnegie Mellon" in headlines or subheads, even if it is the first mention on a publication. Use "Carnegie Mellon University" the first time it appears in body copy or text.

For more details see the Writer's Style Guide or contact the Communications Design Group at 412-268-6963.


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