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Marks/Guidelines
- basics
- wordmark
- name
- colors and plaid
- stationery
- seal
- type styles
- wordmark with
registration mark

Specialty Marks/Examples
- departments
- alumni relations
- athletics
- colleges and schools
- merchandise
- stationery
- publications
- signs
- uniforms
- vehicles
- web pages

Why an Identity System? - president's message
- strategy
- objectives
- history

Designing Resources
- terms and FAQs
- licensing office
- web style guide
- writer's style guide


College and school identifiers

Pre-1998 institute logos


Software Engineering Institute
Contact: Sue Layton, suel@andrew.cmu.edu, Communications Design project manager for SEI
Bill Pollak, wp@sei.cmu.edu, manager of communications for SEI

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